Want more people to fall in love with your brand?
We’re experts at personalising the customer experience through strategic email list growth, audience segmentation, automated email marketing sequences and bespoke email campaigns.
Our most requested services:
Email list growth & data management
We build powerful email lists by attracting the right leads with the right offer. We use segmentation models and targeted messaging to give subscribers a personalised customer experience.
Automated email marketing sequences
We build automated email marketing sequences that return predictable revenue. It’s like having an extra member on your sales team, providing you with reliable results you can count on.
Email marketing campaign management
We supercharge your email campaigns and create consistent revenue by showcasing the best that your business has to offer through storytelling, education, promos and more!
A bit of advice from an Email Marketing Expert (from me to you!)
When you stop focussing on short term sales and start building an irresistible reason for people to buy from you, you become a trusted brand and immediate open in their inboxes!
Want to know how we help clients click with their customers?
Our Expert Email Marketing Services
Become a welcomed part of someone’s inbox, not another marketing intrusion! Let us build tailored email marketing strategies and services for your business! Here’s our services menu, but you can also get in touch if you have specific requirements.
Our Expert Email Marketing Services
Become a welcomed part of someone’s inbox, not another marketing intrusion! Let us build tailored email marketing strategies and services for your business! Here’s our services menu, but you can also get in touch if you have specific requirements.
01
Email Campaign Management
Coming up with fresh, original content, and making your email campaigns look on-brand and professional can feel as elusive as trying to catch a butterfly with chopsticks. Let’s super charge your email campaigns!
02
Welcome Sequence
You’re kind of a big deal – isn’t it about time your list knew that too? Yes it is! Make an uncopyable first impression with a welcome sequence. Choose to have your existing sequence made over or built from scratch.
03
Email Flow Set Up
Are you only selling without building long term relationships? It’s exhausting! Instead, create an exceptional shopping experience that increases engagement, revenue and LTV, without feeling spammy.
04
Email Account Audit
Are you living email to email and unsure what’s working and what’s not? Request a tailored email audit for your business and see if you’re on track to building meaningful relationships and consistent revenue.
Hi, I’m Tamsin.
I make the clicks
and cha-chings
happen for you.
Hi, Tamsin here! At the Parade, we specialise in personality-driven emails that build long term customer relationships and consistent revenue, without the ick factor of feeling spammy.
I’ve combined my online expertise helping clients achieve success with over 15 years of real-world marketing experience to help founders deliver emails they’d actually want to read out loud, because they sound (and sell) like them!
If building long-term, sustainable revenue is so close you can smell its sweet sandalwood scent, and you have zero tolerance for manipulative marketing BS, then you’re in the right place!
Start here with a FREE email audit checklist.
What our clients’ say…
How we build unique customer experiences with strategic email marketing, copywriting and design
Humanise your data
Your list is full of real humans with real needs. We turn your list into smart, powerful segments so that your messaging becomes more relevant than mass send-to-alls.
Create uncopyable content
When you treat your content as an asset it becomes part of your brand’s DNA. We bring your emails to life using your unique stories and voice.
Automate with purpose
When you instantly meet people’s needs they feel seen. We build automations that take people from strangers to customers, customers to repeat customers and your most loyal supporters.
Listen to our latest podcast interviews or read our words in guest articles…
From the blog
Learn about must-have email marketing strategies and automations that are going to set you apart from the competition.
10 questions for choosing the best email marketing service for a small business
You need email marketing in your marketing mix, and you’re ready to dive in… but what’s the best email marketing service for your small business? Choosing the right email marketing platform depends on what you want to use it for. However, knowing exactly how you want...
Are Black Friday sales worth it in Australia?
You’ve probably heard of Black Friday and Cyber Monday sales, you might’ve even bought something when you’ve spotted a too-good-to-resist bargain, but is this traditional American retail shopping event really worth it in Australia, and how can email marketing play a...
How to write a killer marketing email
Figuring out how to write a killer marketing email is hard! Throw in a dislike for sounding too salesy and perhaps an aversion to receiving marketing emails yourself, and it's little wonder you don't often send emails to your audience! If you’d rather clean the top...
Follow @emailparade on Instagram and never miss a beat in email marketing again
My expert partners…
Delivering great service starts with using great tech which is why I’ve partnered with Active Campaign and Klaviyo.
