Click with your customers
Email & SMS marketing sounds so simple, yet less than one third of small businesses say they have a robust strategy to reach and engage customers. We’re here to fix that! We work with Australian brands and marketing teams to build highly personalised, clickable reasons for customers to engage and buy on repeat.
Real client results
What can an expert email / SMS marketer bring to your business, exactly? Our client struggled for six months to increase their monthly marketing income because they focussed on short term sales instead of building long term revenue. After hiring us, we refocussed their strategy and tripled their income in just two months!
3 ways we scale consistent revenue
List growth, segmentation & data
Your list is full of real humans searching for reasons to buy your products. We build smart, powerful segmentation models to deliver a personalised customer experience.
Automated email & SMS marketing flows
When you immediately meet customer’s needs they feel seen. We build automated marketing sequences to return predictable revenue that you can bank on before, during and after the sale.
Tailored email marketing campaigns
Highly engaging campaigns return consistent revenue and showcase the best that your business has to offer. We take a worry out of what to send next from planning, concept and delivery.
Proud to work with online retailers & marketing teams across Australia
Expert Email & SMS Marketing Services
Become a welcomed part of your subscriber’s inbox with tailored email & SMS marketing strategies for your business! Below is our services menu, but you can also get in touch if you require our expertise tailored to your needs.
Expert Email & SMS Marketing Services
Become a welcomed part of your subscriber’s inbox with tailored email & SMS marketing strategies for your business! Below is our services menu, but you can also get in touch if you require our expertise tailored to your needs.
01
Campaign Management
Creating fresh, original content, and making your email & SMS campaigns look on-brand and professional can feel as elusive as trying to catch a butterfly with chopsticks. Let us super charge your campaigns!
02
SMS Marketing
Want to elevate your customer experience (and revenue)? We build powerfully personalised customer journeys that seamlessly integrate SMS with your email marketing strategy, so no opportunity is wasted. Let us help you connect when it counts.
03
Klaviyo Flow Set Up
Are you only selling without building long term relationships? It’s exhausting! Instead, create an exceptional customer experience that increases engagement, revenue and LTV, without feeling spammy.
04
Account Audit
Are you living email to email and unsure what’s working and what’s not? Request a tailored audit for your business and see if you’re on track to building meaningful relationships and consistent revenue.
Who we work with
Our clients come in all shapes and sizes — from online boutiques, curated stores, and stand-alone brands. What do they have in common? They know enough about marketing to seek our expert guidance, and that’s pretty savvy if you ask us!
So, whether you’re wearing multiple marketing hats and don’t have time to develop and maintain your email and SMS channels, or you’re completely lost on how to start, or what to prioritise next, we’ve got you!
Our tech of choice? That’s easy! – it’s Klaviyo integrated with Shopify or WooCommerce.
Welcome to the Email Parade! My name is Tamsin. Since 2018, I’ve worked with over 40 DTC Aussie brands to achieve success with highly personalised email and SMS marketing.
Building robust strategies, delivering predictable revenue and consistent growth, without resorting to manipulative marketing tactics, is what we do best!
If this sounds like something you needed yesterday for your online store, get in touch!
Real client results
Our dream client! A vibrant Aussie brand with buckets of personality but a lacklustre email marketing strategy.
First, we moved this brand to Klaviyo, a powerful marketing platform that deeply integrates with Shopify. Then, we took them from sending sporadic emails to their list (usually sent at sale time), to consistent months of previously untapped revenue.
The moral of the story, people don’t hate receiving emails, they just hate receiving mass mail blasts that aren’t targeted or relevant!
From our clients…
Listen to our latest podcast interviews or read our words in guest articles…
From the blog
Learn about must-have email marketing strategies and automations that are going to set you apart from the competition.
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Why SMS Marketing Should Be Part Of Your Digital Toolkit
So, you’re considering diving into the world of SMS marketing? You may have heard the buzz about how this humble channel has been a game-changer for Australian brands. Increased customer engagement, higher conversion rates, and instant brand visibility are just some...
Get social with us on Instagram @emailparade
Expert Klaviyo Partner
Delivering great service starts with using great tech which is why we’re proud to be partnered with Klaviyo.
